Northern Virginia Technology Council | Press Room | NVTC Board Member Marilyn Crouther Shares Advice and Experience with Members at Lunch & Learn Event

May 21, 2013
www.nvtc.org


NVTC Board Member Marilyn Crouther Shares Advice and Experience with Members at Lunch & Learn Event

On May 21, NVTC hosted a Lunch & Learn event with NVTC Board member Marilyn Crouther, senior vice president and general manager, HP Enterprise Services U.S. Public Sector. At this event, a targeted group of 12 C-level executives from NVTC small business members had the unique opportunity to network with their colleagues and learn from Crouther’s experience in fostering relationships with U.S. federal, state and local government clients.

NVTC Board member Marilyn Crouther, senior vice president and general manager, HP Enterprise Services U.S. Public Sector, addresses the group at NVTC's May 21 Lunch and Learn event.
NVTC Board member Marilyn Crouther, senior vice president and general manager, HP Enterprise Services U.S. Public Sector, center, addresses the group at NVTC's May 21 Lunch and Learn event.

During the intimate roundtable discussion, Crouther shared advice she learned from her 23 years of experience working in both the private and public sector. Crouther emphasized the importance of small businesses knowing their “elevator speech,” especially when looking to work with companies such as HP. She stressed that companies need to “think outside the box” when developing a core set of capabilities and offerings, keeping in mind what the specific client mission is and what their own overall mission is. Successful companies, she said, provide their clients with a “vision of the enterprise” – where they are going in the future, and a map of how they will get them there.

She also stressed that companies must comfortably keep up with the rapid rate of technological change. According to Crouther, the marketplace is moving at a speed no one could imagine, but companies must match demands by developing a core set of capabilities and offerings, while constantly reinventing themselves within their industry.

Crouther also touched on trends in the government IT sphere, streamlining and standardization to increase productivity, and how HP fosters entrepreneurial efforts from the ground up.

For more information about future Lunch & Learn events, please contact NVTC Director of Member Relations and Committees Ann Corcoran at acorcoran@nvtc.org