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Business Development, Marketing & Sales Event

Presented by the NVTC Business Development, Marketing & Sales Committee

June 10, 2011

Attract More Clients! Increase Sales and Revenue! Get More Out of Your Marketing Investments!

Marketing experts from brand-recognized and fast-growing companies will share how they orchestrated successful marketing campaigns to drive sales and grow their business.

Looking for marketing campaign and brand building ideas to help your sales teams achieve real business results?

At this Business Development, Marketing & Sales Committee event, panelists will discuss:

  • High-impact marketing resources, tools, techniques and trends
  • Effective thought leadership, reputation building and brand recognition strategies
  • How to establish measurable marketing campaign goals and achieve desired results
  • How to align target market needs and challenges with an organization's core competencies
  • Expansion into new markets and market place discrimination
  • Lead qualification methodologies to identify, progress and close deals
This high-profile panel of marketing leaders will provide ideas that you can use to generate revenue for your organization.

Moderator:

Eric Holmen, SVP of Marketing, Silverpop

Panelists:

Samir Gulati, Vice President, Marketing, Appian Corporation
Helle Huxley, Vice President of Marketing, Deltek Information Solutions
Toni May, Associate Director of Marketing and Sales Operations, Verizon Wireless
Cathy Melcher, Director, Marketing Communications, Northrop Grumman Information Systems
Chris Melissinos, Vice President, Corporate Marketing, Verisign



Sponsors

Platinum Sponsors: Deltek; Silverpop; Transformation Systems Inc.
Silver Sponsor: Attain, LLC; NetLink Resource Group Inc.

Media Sponsor: Capital Business

Location Sponsor: Northrop Grumman

For more information about sponsorships for this event and committee, click here.

Special Offer!

Special offer for non-member startup technology companies. Click here!




Location:
Northrop Grumman
7575 Colshire Drive
McLean, VA