NVTC

Event Archive

Northern Virginia Technology Council - Event Calendar

Business Development, Marketing & Sales Forum

Presented by NVTC's Business Development, Marketing & Sales Committee

September 23, 2005
The Latest and Greatest in E-Marketing: What You Need to Know to Make Online Marketing Work for You

While most marketers have an online component in their marketing plan, there are so many variables to understand to ensure that the plan is balanced, smart, leveraged and will drive leads back to the company. Where does search engine management fit in? Is it possible to use e-mail marketing as a strategy with corporations implementing highly secure SPAM filters? How do e-newsletters fit in? And do pop ups and banner ads work?

This was a must-attend event for marketing managers at companies and government contractors who need to generate leads, and companies looking to sell more IT products to Fortune 1000.

Speakers:
Lou Anne Brossman, Director of Marketing, Juniper Federal Systems
Jeffrey C. Renaud, Sales Manager - Strategic Accounts, ExactTarget
Joseph Rizzo, President/CEO, iNeoMarketing

Speaker Bios

Platinum Sponsor: Rainfield Group

Gold Sponsors: Business Wire; LeapFrog Solutions, Inc

Location Sponsor: immixGroup

Click here for Available Sponsorship Opportunities

Please note location change

Location:
immixGroup
8444 Westpark Drive, Suite 200
McLean, VA