Business Development, Marketing and SalesPresented by NVTC's Business Development, Marketing and Sales Committee
January 27, 2005
How SunRocket Plans to Use Real-Time Marketing to Turn a Start-up into a Nationally Known Brand.
Join us for this first-time reception, open to chief marketing officers and marketing vice presidents only. Joyce Dorris, Chief Marketing Officer and a Co-founder of SunRocket, will give her unique perspective on the marketing skills required to compete with the telecom giants. With investment from Nokia Venture Partners, among other high profile investors, SunRocket has become one of the D.C. area's newest technology stars with its revolutionary approach to marketing Internet-based phone service.
Dorris, in her former role as Group Executive of MCI Consumer Markets, led the $6 billion unit serving 15 million customers and supported by over 15,000 employees. An 11-year MCI veteran, she led the effort to transform the company into the first and largest nationwide integrated local and long distance company, designing and launching The Neighborhood in 2002, the industry's most successful product introduction, garnering over one million customers during its first three months.
Marketing executives tasked with high-profile brand building, designing creative marketing plans, and putting those plans into action must attend this exclusive program.
Joyce Dorris, Chief Marketing Officer and a Co-Founder of SunRocket
Acquient Search; INPUT
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Clyde's Of Tysons Corner
8332 Leesburg Pike
Limited to 25 Senior Marketing Executives